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VMedia Inc.
Company typeSubsidiary
FoundedMarch 26, 2013
FounderAlexei Tchernobrivets
Area served
Ontario, Quebec, Manitoba, Saskatchewan, Alberta, British Columbia, Newfoundland and Labrador, Prince Edward Island, Nova Scotia, New Brunswick
ProductsIPTV, DSL, Cable Internet, VoIP, Home Security

VMedia Inc. is a Canadian telecommunications company and broadcast distribution provider.

It offers VoIP telephone and home security services across Canada; DSL and cable Internet in Ontario, Quebec, Manitoba, Saskatchewan, Alberta, and British Columbia; and IPTV television service in Ontario, Quebec, Alberta and British Columbia.[1][2][3][4]


VMedia officially launched on March 26, 2013. Following the launch of its IPTV television service in Ontario, the company announced in 2016 that its intention is to expand service to Quebec,[5] Alberta and British Columbia in the future.[6] On May 31, 2016, VMedia formally launched IPTV service in parts of Quebec, and British Columbia and Alberta on June 22, 2016.[3][7]

In July 2022, VMedia was quietly acquired by Quebecois conglomerate Quebecor. The purchase was not publicized until after its CRTC approval and completion; Quebecor operates the incumbent telecom provider Vidéotron in Quebec, and saw the acquisition, alongside its acquisition of wireless carrier Freedom Mobile in April 2023, as part of a long-term strategy to expand its operations nationally to compete with Bell, Rogers, and Telus.[8]



VMedia's IPTV service is a traditional subscription television service bundled with over-the-top content delivered through a proprietary Android-based set-top box branded as "VBox".[9] Subscription to the television service requires a VMedia internet plan, due to contracts for some networks and other CRTC regulations requiring the content to only be distributed over a managed network.[10]

On September 16, 2016, VMedia launched an over-the-top "skinny basic" television service available via an app for Roku digital media players. The service offers 20 channels, including major Canadian and U.S. broadcast networks and channels, and all in high definition. Unlike the main television service, this version does not require VMedia internet, and is thus available nationwide.[10][11]

On June 4, 2020, VMedia launched a wider, national streaming television service known as RiverTV, which features a mix of broadcast networks, specialty channels, and on-demand content, as well as live streaming channels such as Cheddar and Newsy.[12][13]


VMedia provides DSL and cable Internet services as a competitive local exchange carrier by purchasing wholesale bandwidth from major network providers including Bell, Rogers, Cogeco, Vidéotron, Shaw Communications, Bell Aliant, and Telus.[14][15][16]


VMedia offers VoIP telephone service in two tiers: unlimited Canadian long distance or unlimited "World" long distance (to 60 countries).[17]

Home Security[edit]

VMedia offers monitored Home Security service in two tiers: Protect or Protect Plus.[18]

Carriage disputes[edit]

In September 2016, Bell Media issued a cease and desist order to VMedia over its Roku-based IPTV service, demanding the removal of all of its networks. Canadian copyright law allows "retransmitters", defined as "a person who performs a function comparable to that of a cable retransmission system", to redistribute local and distant broadcast stations as part of their services. However, this only applies to IPTV services operating over private networks, because the law's definition of a retransmitter does not apply to services operating on new media platforms that are not regulated by the CRTC. VMedia argued that its permission to redistribute these stations fell under its CRTC licensing as a television provider.[19][20][21] Bell argued that the over-the-top service did not fall within this definition, or the formal licensing for the IPTV service offered in conjunction with its internet, and thus is a violation of their copyrights. VMedia representative George Burger disputed Bell's arguments, stating that Canadian copyright law was "technologically neutral", and that broadcasters were "happy to provide that content" to similar, U.S.-based services such as Sling TV. However, he also warned that VMedia may not be able to afford litigation on the matter, stating that "Bell has untold millions of dollars that it can afford to spend on litigation. We're a startup. We're trying to find our way to profitability."[20] Pending the result of the lawsuit, VMedia removed CTV and CTV Two from the service.[22]

On November 22, 2016, the Ontario Superior Court of Justice ruled that under current law, VMedia must negotiate carriage agreements with Bell Media to carry its over-the-air channels on an over-the-top service. It added that "If technology has overcome the existing laws and policies, it is open to interested parties to put the issues before the CRTC to try to revise the policies and the definitions".[19]


  1. ^ "Vmedia promet Internet, télé et téléphone 25% moins chers". Le Soleil. Archived from the original on June 3, 2016. Retrieved May 31, 2016.
  2. ^ "VMedia Internet in Saskatchewan, Manitoba & Northern Ontario". VMedia Blog. Retrieved July 19, 2016.
  3. ^ a b "VMedia Launches TV In BC and Alberta!". VMedia Blog. Retrieved June 22, 2016.
  4. ^ "VMedia TV Expands in Quebec!". VMedia Blog. Retrieved June 18, 2017.
  5. ^ "IPTV's new wave looms over cable's old guard". The Globe and Mail. Retrieved January 4, 2016.
  6. ^ "VMedia approved to offer internet TV across Canada". cbc.ca. May 8, 2015. Retrieved January 4, 2016.
  7. ^ "Télé et internet: un nouvel acteur à bas prix". La Presse. Retrieved June 1, 2016.
  8. ^ Dobby, Christine (July 28, 2022). "If you live in the GTA, Quebecor could soon be your ISP as it snaps up small internet and TV provider VMedia". Toronto Star. Retrieved July 28, 2022.
  9. ^ "VBox". VMedia. Retrieved January 4, 2016.
  10. ^ a b "VMedia, Bell to face off in court over live TV streaming service". The Globe and Mail. Retrieved October 4, 2016.
  11. ^ "VMedia's IPTV service is coming to Roku devices in Canada". MobileSyrup. Retrieved September 16, 2016.
  12. ^ "Live TV Streaming Reaches Canada as Netflix Alternative". Hollywood Reporter. Retrieved June 24, 2020.
  13. ^ "VMedia's new RiverTV streaming app features over 30 live TV channels". Mobile Syrup. Retrieved June 24, 2020.
  14. ^ "VMedia Internet". VMedia. Retrieved September 17, 2016.
  15. ^ "VMedia FTTN Internet in Alberta & British Columbia – FREE Installation!". VMedia. Retrieved May 10, 2018.
  16. ^ "VMedia Now Available in Atlantic Canada". VMedia. Retrieved May 10, 2018.
  17. ^ "VMedia Home Phone". VMedia. Retrieved September 17, 2016.
  18. ^ "VMedia Protect". VMedia. Retrieved May 10, 2018.
  19. ^ a b "Ontario court sides with Bell in dispute over VMedia streaming service". The Globe and Mail. Retrieved November 24, 2016.
  20. ^ a b "Bell moves to stop VMedia's skinny basic TV app that bypasses cable companies". CBC News. Retrieved October 4, 2016.
  21. ^ "Copyright Act (R.S.C., 1985, c. C-42)". Justice Laws Website. Government of Canada. Retrieved October 6, 2016.
  22. ^ "VMedia pulls Bell channels amid legal threat over Roku app". CBC News. Retrieved October 16, 2016.

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