Service Industries Limited

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Servis Industries Limited
Servis Industries Limited
Company typePublic limited company
Founded1941; 83 years ago (1941)
FounderChaudhry Nazar Mohammad[1]
Chaudhry Muhammad Hussain[1]
Chaudhry Mohammad Saeed[1]
Gulberg, Lahore
Area served
Key people
Chaudhry Ahmed Javed (chairman)
Chaudhry Omar Saeed (CEO)
ProductsShoes, Tyres and Tubes
ServicesServis Shoes
Servis Tyres
RevenueIncrease Rs. 40 billion (US$140 million) (2022)
Increase Rs. 40 billion (US$140 million) (2022)
Total assetsIncrease Rs. 10243 crore (US$350 million) (2015)
Number of employees

Service Industries Limited (SIL) (سروس انڈسٹریز لمیٹڈ), doing business as Servis, is a Pakistani multinational shoes and tire manufacturer which is based in Lahore, Pakistan.[2]

The company's factories are located in the Pakistani cities of Gujrat, Muridke, Nooriabad, Raiwind, Negombo, Sri Lanka.[2] The company had humble beginnings in 1941. Servis Shoes is a shoe manufacturing company and Servis Tyres is a tire manufacturing company working under the Servis Industries Limited.[3]


Servis Group is operating through a network of more than 450 retail company stores nationwide and also supplies its products to over 2500 independent retailers in Pakistan.[4]

Servis Group has currently two main product lines or manufacturing companies.

  • Servis Shoes (oldest and a leading manufacturer of shoes in Pakistan)[4][5]
  • Servis Tyres supplies its tires (tyres) for motorcycles, bicycles, motor rickshaws and trolleys in Pakistan.

Servis Industries exports its shoes, tyres (tires), rubber tubes to Europe, Middle East, South America, Africa and other Asian countries.

Footwear brands[edit]

  • Servis brand shoes (company's oldest and largest brand)[4]
  • Cheetah brand sport shoes
  • Don Carlos brand men's premium formal footwear
  • Shoe Planet, high fashion brand shoes[4]
  • Liza, shoes brand for women
  • Lark and Finch shoes
  • Calza, shoes for men
  • T.Z, shoes for kids
  • Klara Shoes
  • Ndure

Tyres and tubes[edit]

Less than half of its sales revenues come from tyres and tubes.[5]

See also[edit]


  1. ^ a b c Hussain, Dilawar (7 April 2014). "Putting the best foot forward". DAWN.COM.
  2. ^ a b "Servis: the iconic shoe company doubles down on its tyre manufacturing business". Profit by Pakistan Today. 17 January 2021.
  3. ^ Servis Group incorporating wholly-owned subsidiary company Business Recorder (newspaper), Published 17 October 2015, Retrieved 8 May 2019
  4. ^ a b c d Competition in shoe market is heating up, Business Recorder ( financial newspaper), Published 31 March 2017, Retrieved 8 May 2019
  5. ^ a b Responding to the call for diversification, Dawn (newspaper), Published 11 April 2016, Retrieved 8 May 2019

External links[edit]