This article relies largely or entirely on a single source. (November 2017)
A pep rally, pep assembly or pep session is a gathering of people, typically students of middle school, high school, and college age, before a sports event. The purpose of such a gathering is to encourage school spirit and to support members of the team. It is generally seen as an American and Canadian phenomenon, used to create hype before a sporting event.
- Cooke, Daniel M. (February 19, 2013). "UK vs. USA - School Pride". The Huffington Post. Archived from the original on August 17, 2020. Retrieved June 6, 2021.
Hundreds of people shout mercilessly at a single outcast person until they have removed that particular item of clothing. It's almost as if the American student population aren't aware that people's choice of clothes do not necessarily match, through the random and arbitrary association of color, their actual views, opinions and sporting inclinations.[verification needed]