Miss Iceland

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(Redirected from Miss Universe Iceland)

Ungfrú Ísland Organization
Formation1950; 73 years ago (1950)
TypeBeauty pageant
Official language
Jorge Esteban
Manuela Ósk Harðardóttir

The Miss Iceland or Miss Universe Iceland (Icelandic: Ungfrú Ísland) is a national beauty pageant in Iceland. Began 2023 the winner represents Iceland at Miss Universe pageant.


The competition has been carried out since 1950; in the first year it was called Miss Reykjavík (Ungfrú Reykjavík). Since 1955, the contest has taken place under the current name Miss Iceland. In the past, contest winners gained the right to represent Iceland in Miss Universe, Miss World or Miss International. As of 2009, the winner goes on to compete in Miss World.[1][2] There are six regional preliminary contests in each of the five rural regions and in the capital Reykjavík. 20 to 24 candidates, three to four from each region, take part in the finals.

Iceland is one of the most successful countries at the Miss World pageant with three victories, a record for a nation with a population of less than half million people.

In 2023, Jorge Esteban and Manuela Ósk Harðardóttir took the brand of Ungfrú Ísland in Iceland after the original organizers abandoned the brand back in 2018 in order to adopt a new format for Miss World in Miss World Iceland.

2013 applicants[edit]

Rafn Rafnsson, the new chief executive of the Miss Iceland contest, "in hopes of diversifying the field of contestants beyond the statuesque blonde with striking blue eyes that has become the Icelandic stereotype", said "There is no Miss Iceland stereotype..."[3][4][5] One week later, in response to Rafnsson's statement, 1,300 people applied to become Miss Iceland,[4][5] including several nontraditional candidates, such as:

  • Sigríður Guðmarsdóttir, 48, a female governmental minister in Reykjavik[4][5]
  • Reynir Sigurðbjörnsson, 47, a male electrician[5]
  • Ása Richardsdóttir, a 49-year-old female producer in the fine arts industry[5]
  • Matthildur Helgadóttir-Jónudóttir, a female event manager also in her 40s[5]
  • Brynhildur Heiðardóttir Ómarsdóttir, a female literary critic[5]
  • Sigríður Ingibjörg Ingadóttir, a female Member of Parliament for the Social Democratic Alliance[3]
  • Guðrún Jónsdóttir, a spokesperson for Stígamót (organization that fights sexual abuse against women)[3]
  • Hildur Lillendahl, a feminist in Iceland[3]
  • Björk Vilhelmsdóttir, a city councilor of Reykjavík and feminist[6]
  • Þórdís Elva Þorvaldsdóttir, a writer and actress[6]

In response to the increase of nontraditional applicants, Rafnsson said, "We have to follow the rules set by the international contest."[4][5] This "means rejecting any applicants younger than 18 or older than 24. In addition to the age limits, contestants must be unmarried, childless and, of course, female."[4][5] Íris Telma Jonsdóttir, Iceland's 2012 Miss World contestant, "has the unfortunate job of sifting through applications for the coming Miss Iceland contest and the publicity stirred by feminists has even sparked an abnormally high influx of legitimate hopefuls. That means she has a lot more reading to do before selecting the field of 25 women who will actually compete for a chance to move on to Miss World."[4][5]

Miss Universe Iceland[edit]

In 2016, Jorge Esteban (President of PageantSmart Interview Consulting) and Manuela Osk Hardardottir (former Miss Iceland 2002) were awarded the franchise for Miss Universe Iceland by the Miss Universe Organization. The 2020 Miss Universe Iceland competition was held on Friday, October 23, 2020, at Gamla Bio in downtown Reykjavik. The winner was 21 year old Elísabet Hulda Snorradóttir, a second year student at the University of Iceland, majoring in Chinese Studies. She represented Iceland at the Miss Universe 2020 competition. She succeeds Birta Abiba Þórhallsdóttir, Miss Universe Iceland 2019, who placed in the Top 10 at Miss Universe 2019, the highest placement for Iceland since 1962. The Miss Universe Iceland 2021 competition will be held in Reykjavik on September 29, 2021. The winner will go on to compete at the 70th Miss Universe competition in Eilat, Israel scheduled for December 2021.[7][8] Previously the Miss Iceland (Ungfru Island) pageant would select the representative to Miss Universe.[1]

Began 2023 the Miss Universe Iceland became the main title of Ungfrú Ísland titleholder after the organizers took over the defunct brand.

2023 applicants[edit]

Ungfrú Ísland under the leadership of Manuela Osk Harðardóttir and Jorge Esteban, a new era is ushered in. One national competition for Icelandic women with multiple opportunities for national and international representation.

New rules:

  • Open to contestants ages of at least 18 y/o and under 28 as of 1.1.23
  • Contestants may be single, currently married or previously married
  • Contestants can be pregnant or have children



   Winning International Title
   Miss Universe Iceland
   Miss World Iceland
   Miss International Iceland
   Miss Europe Iceland
Year Ungfrú Ísland
1955 Arna Hjörleifsdóttir
1956 Ágústa Guðmundsdóttir
1957 Bryndís Schram
1958 Sigríður Þorvaldsdóttir
1959 Sigríður Geirsdóttir
1960 Sigrún Ragnarsdóttir
1961 María Guðmundsdóttir
1962 Guðrún Bjarnadóttir
Miss International 1963
1963 Thelma Ingvarsdóttir
Miss Scandinavia 1963
1964 Pálína Jónmundsdóttir
1965 Sigrún Vignisdóttir
1966 Kolbrún Einarsdóttir
1967 Guðrún Pétursdóttir
1968 Jónína Konráðsdóttir
1969 María Baldursdóttir
1970 Erna Jóhannesdóttir
1971 Guðrún Valgarðsdóttir
1972 Þórunn Símonardóttir
1973 Katrín Gisladóttir
1974 Anna Björnsdóttir
1975 Helga Eldon Jónsdóttir
1976 Guðmunda Jóhannesdóttir
1977 Kristjana Þráinsdóttir
Anna Eðvarðsdóttir
1978 Halldóra Jónsdóttir
1979 Kristín Bernharðsdóttir
1980 Elisabet Traustadóttir
1982 Guðrún Möller
1983 Unnur Steinsson
1984 Berglind Johansen
1985 Halla Bryndis Jonsdóttir
1986 Gígja Birgisdóttir
1987 Anna Margrét Jónsdóttir
1988 Linda Pétursdóttir
Miss World 1988
1989 Hugrún Linda Guðmundsdóttir
1990 Ásta Sigríður Einarsdóttir
1991 Svava Haraldsdóttir
1992 María Rún Hafliðadóttir
1993 Svala Björk Arnardóttir
1994 Margrét Skúladóttir Sigurz
1995 Hrafnhildur Hafsteinsdóttir
1996 Sólveig Guðmundsdóttir
1997 Harpa Harðardóttir
1998 Guðbjörg Hermannsdóttir
1999 Katrín Baldursdóttir
2000 Elín Magnúsdóttir
2001 Ragnheiður Guðnadóttir
2002 Manuela Ósk Harðardóttir
President of Ungfru Island
2003 Ragnhildur Steinunn Jónsdóttir
2004 Hugrún Harðardóttir
2005 Unnur Birna Vilhjálmsdóttir
Miss World 2005
2006 Sif Aradóttir
2007 Jóhanna Vala Jónsdóttir
2008 Alexandra Ívarsdóttir
2009 Guðrún Dögg Rúnarsdóttir
2010 Fanney Ingvarsdóttir
2011 Sigrún Eva Ármannsdóttir
2013 Tanja Ástþórsdóttir
2015 Arna Ýr Jónsdóttir
2016 Anna Lára Orlowska
2017 Ólafía Ósk Finnsdóttir


   Winning International Title
Miss Universe Iceland organization began sending a winner directly to Miss Universe in 2016 but before Miss Universe Iceland, Miss Iceland (Ungfru Island) Organization franchised the Miss Universe franchise and the main winner went to Miss Universe starting in 1956. In 2016, a brand new of Miss Universe Iceland organized by separate competition which officially selected a national winning title to Miss Universe. Began 2023 On occasion, when the winner does not qualify (due to age) for either contest, a runner-up is sent.
Year Miss Universe Iceland 2nd Placed 3rd Placed 4th Placed 5th Placed
2016 Hildur María Leifsdóttir
Glacier Lagoon
Sigrún Eva Ármannsdóttir
Andrea Sigurðardóttir
Elísa Gróa Steinþórsdóttir
Thoranna Thorarins
Westman Islands
2017 Arna Ýr Jónsdóttir
Northern Lights
Ester Elísabet Gunnarsdóttir
Elísa Gróa Steinþórsdóttir
Hulda Margrét Sigurðardóttir
Southern Iceland
Dagbjört Rúriksdóttir
East Reykjavík
2018 Katrín Lea Elenudóttir
Midnight Sun
Móeiður Svala Magnúsdóttir
Northern Lights
Sunneva Sif Jónsdóttir
Northern Iceland
Queen Beauty Universe 2019
Aníta Ösp Ingólfsdóttir
Crystal Beach
Hulda Vigdísardóttir
101 District
Year Miss Universe Iceland Miss Supranational Iceland Queen Beauty Iceland 4th Placed 5th Placed
2019 Birta Abiba Þórhallsdóttir
Hugrún Birta Egilsdóttir
Hulda Vigdísardóttir
101 Reykjavik
Elísabet Hulda Snorradóttir
Northern Lights
Kolfinna Mist Austfjord
Year Miss Universe Iceland Miss Supranational Iceland 3rd Placed 4th Placed 5th Placed
2020 Elísabet Hulda Snorradóttir
Glacier Lagoon
Disa Dungal
101 Reykjavik
Sunneva Halldórsdóttir
Kamilla Kristrúnardóttir Hancock
Díana Iva Gunnarsdóttir
2021 Elísa Gróa Steinþórsdóttir
Íris Freyja Salguero Kristínardóttir
Crystal Beach
Hulda Vigdísardóttir
101 Reykjavik
Elva Björk Jónsdóttir
Elin Stelludóttir
2022 Hrafnhildur Haralds dóttir
East Reykjavik
Ísabella Þorvallsdóttir
Northern Lights
Alexandra Tómasdóttir
Northern Iceland
Þorbjörg Kristinsdóttir
Elva Björk Jónsdóttir
Year Ungfrú Ísland Miss Supranational Iceland 3rd Placed 4th Placed 5th Placed
2023 Lilja Pétursdóttir[9] Helena Hafthórsdóttir O'Connor Kolfinna Mist Austfjörður

Titleholders under Ungfrú Ísland org.[edit]

Miss Universe Iceland[edit]

  •   : Declared as Winner
  •   : Ended as runner-up or top 5/6 qualification
  •   : Ended as one of the finalists or semifinalists
  •   : Ended as special awards winner
Ungfrú Ísland winners between 1956 and 2009 competed at Miss Universe pageant. Between 2016 and 2022 the main winner of Miss Universe Iceland went to Miss Universe. Began 2023 the organization of Ungfrú Ísland is official foundation to select the winner to Miss Universe competition under Jorge Esteban and Manuela Ósk Harðardóttir directorship.
Year Municipality Ungfrú Ísland Placement at Miss Universe Special Awards Notes
2024 TBA
2023 Reykjavik Lilja Pétursdóttir Unplaced Ungfrú Ísland — Jorge Esteban and Manuela Hardardottir directorship.
2022 Reykjavik Hrafnhildur Haraldsdóttir[10] Unplaced
2021 Garðabær Elisa Gróa Steinþórsdóttir[11] Unplaced
2020 Reykjavík Elísabet Hulda Snorradóttir Unplaced
2019 Mosfellsbær Birta Abiba Þórhallsdóttir Top 10
2018 Reykjavík Katrín Lea Elenudóttir Unplaced
2017 Kópavogur Arna Ýr Jónsdóttir Unplaced
2016 Kópavogur Hildur María Leifsdóttir Unplaced Miss Universe Iceland — Jorge Esteban and Manuela Hardardottir directorship.
Did not compete between 2010—2015
2009 Reykjavík Ingibjörg Ragnheiður Egilsdóttir Top 15 Ungfrú Ísland Universe 2008; allocated to Miss Universe 2009.
Did not compete between 2007—2008
2006 Reykjanesbær Sif Aradóttir Unplaced Arnar Laufdal Olafsson directorship.
Did not compete between 2004—2005
2003 Reykjavík Manuela Ósk Harðardóttir Withdrew after Preliminary Competition Dehydration Illness (after preliminary competition) — Manuela was 1st Runner-up at Miss Scandinavia 2002.
Did not compete between 1998—2002
1997 Reykjavík Solveig Guðmundsdóttir Unplaced
1996 Reykjavík Hrafnhildur Hafsteinsdóttir Unplaced
1995 Reykjavík Margret Skúladóttir Sigurz Unplaced
1994 Reykjavík Svala Björk Arnardóttir Unplaced
1993 Reykjavík Maria Rún Haflidadóttir Unplaced
1992 Reykjavík Svava Haraldsdóttir Unplaced
1991 Akranes Dis Sigurgeirsdóttir Unplaced
1990 Reykjavík Hildur Dungalsdóttir Unplaced
1989 Reykjavík Guðbjörg Gissurardóttir Unplaced Gróa Ásmundsdóttir directorship.
1988 Reykjavík Anna Margrét Jónsdóttir Unplaced
1987 Did not compete
1986 Reykjavík Thora Thrastardóttir Unplaced
1985 Reykjavík Hana Bryndis Jonsdóttir Unplaced
1984 Reykjavík Berglind Johansson Unplaced
1983 Reykjavík Unnur Steinsson Unplaced
1982 Reykjavík Guðrún Möller Unplaced
1981 Reykjavík Elisabet Traustadóttir Unplaced
1980 Reykjavík Guðbjörg Sigurdardóttir Top 12
1979 Reykjavík Halldora Björk Jónsdóttir Unplaced
1978 Reykjavík Anna Björk Edwards Unplaced Ungfrú Ísland 1977, Kristjana Þráinsdóttir dethroned by Miss Iceland Organization and Anna took over as the successor; previously, Anna was Runner-up in 1977.
1977 Reykjavík Kristjana Þráinsdóttir Unplaced Dethroned as the main winner after competing at Miss Universe 1977.
1976 Reykjavík Gudmunda Hulda Johannesdottir Unplaced
1975 Reykjavík Helga Eldon Jonsdottir Unplaced
1974 Reykjavík Anna Björnsdóttir Unplaced
  • Miss Congeniality
1973 Did not compete
1972 Reykjavík María Kristín Jóhannesdóttir Unplaced
1971 Skagafjörður Guðrún Valgarðsdóttir Unplaced
1970 Reykjavík Erna Jóhannesdottir Unplaced
1969 Reykjanesbær María Baldursdóttir Unplaced
1968 Reykjavík Helen Knuttsdóttir Unplaced
1967 Garðabær Guðrún Pétursdóttir Unplaced.
1966 Garðabær Erla Traustadóttir Unplaced
1965 Reykjavík Bára Magnúsdóttir Unplaced
1964 Reykjavík Thelma Ingvarsdóttir Unplaced
1963 Reykjanesbær Theódóra Þórðardóttir Unplaced
1962 Mosfellsbær Anna Geirsdóttir 1st Runner-up
1961 Reykjanesbær Kristjana Magnúsdóttir Top 15
1960 Reykjavík Svanhildur Jakobsdóttir Unplaced
1959 Mosfellsbær Sigríður Þorvaldsdóttir Top 15
1958 Did not compete
1957 Garðabær Bryndís Schram Unplaced
1956 Kópavogur Guðlaug Guðmundsdóttir Unplaced Ólafur Laufdal Jónsson directorship.

Miss Supranational Iceland[edit]

  •   : Declared as Winner
  •   : Ended as runner-up or top 5/6 qualification
  •   : Ended as one of the finalists or semifinalists
  •   : Ended as special awards winner
Miss Universe Iceland organization was also awarded the Miss Supranational Iceland franchise in 2019. Before Miss Universe Iceland, Miss Iceland (Ungfru Island) Organization franchised the Miss Supranational Iceland franchise and the 1st runner-up went to Miss Supranational. On occasion, when the 1st runner-up does not qualify (due to age) for either contest, a 2nd runner-up is sent.
Year Municipality Miss Supranational Iceland Placement at Miss Supranational Special Awards Notes
2024 Reykjavík Helena Hafbórsdóttir O'Connor TBA
2023 Akureyri Ísabella Þorvaldsdóttir[12] Unplaced Top 8 - Miss Talent Ungfrú Ísland — Jorge Esteban and Manuela Hardardottir directorship.
2022 Mosfellsbær Íris Freyja Salguero Unplaced
2021 Reykjavík Disa Dungal Unplaced
2020 Due to the impact of COVID-19 pandemic, no competition held
2019 Reykjavík Húgrun Birta Egilsdottir Top 25
(11th place)
  • Miss Top Model - Europe
Miss Universe Iceland — Jorge Esteban and Manuela Hardardottir directorship.


  • Unnur Steinsson was Miss Iceland 1983 and finished in the top five positions at the Miss World finals the same year. She is the mother of Unnur Birna Vilhjálmsdóttir who won the Miss Iceland pageant in 2005 and became Miss World 2005.[3] Steinsson was three months pregnant when she carried Unnur and competed in the 1983 contest, which was strictly forbidden and could have led to disqualification. Her daughter, Unnur, as mentioned, won the pageant 22 years later.
  • In 2011, Guðlaug Dagmar Jónasdóttir won second place and Sigríður Dagbjört Ásgeirsdóttir won third place.[3]


  1. ^ a b "Upplýsingar um keppnina" (in Icelandic). Archived from the original on 15 July 2007. Retrieved 25 May 2007.
  2. ^ Here comes Iceland's first Miss Earth delegate
  3. ^ a b c d e f "MP signs up for Miss Iceland Beauty Contest". News of Iceland. 14 July 2013. Archived from the original on 21 August 2013. Retrieved 1 August 2013.
  4. ^ a b c d e f JERVELL, ELLEN EMMERENTZE (26 July 2013). "Miss Iceland Gets a Chilly Reception From Feminists". Barrons Online. Retrieved 1 August 2013.
  5. ^ a b c d e f g h i j JERVELL, ELLEN EMMERENTZE (26 July 2013). "Miss Iceland Gets a Chilly Reception From Feminists". The Wall Street Journal. Retrieved 1 August 2013.
  6. ^ a b "Large and Hairy Feminists flock to sign up for Miss Iceland contest". News of Iceland. 15 June 2013. Archived from the original on 11 June 2014. Retrieved 1 August 2013.
  7. ^ "Iceland will return at the Miss Universe". pageantnews.com. 27 March 2016. Archived from the original on 27 March 2016.{{cite web}}: CS1 maint: unfit URL (link)
  8. ^ "Manuela Ósk í nýju og spennandi starfi fyrir Miss Universe!". krom.is. 26 March 2016.
  9. ^ Hauksdóttir, Íris (16 August 2023). "Lilja Sif Pétursdóttir valin Ungfrú Ísland" [Lilja Sif Pétursdóttir was chosen as Miss Iceland]. Visir.is (in Icelandic). Retrieved 16 August 2023.
  10. ^ "Hrafnhildur er Miss Universe Iceland 2022". Fréttablaðið (in Icelandic). 25 August 2022.
  11. ^ "Elísa Gróa er Miss Universe Iceland 2021". visir.is. Retrieved 30 September 2021.
  12. ^ "Hrafnhildur er Miss Universe Iceland 2022". Fréttablaðið (in Icelandic). 25 August 2022.

External links[edit]