Abu Julia

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Abu Julia
محمد اسبيتة
Born
Muhammad Sbeita

1987
Gaza, Palestine
StatusDivorced
Occupation(s)Chef, social media personality
Years active2020–present
Known forCooking videos
ChildrenKayan (Khalid)

Muhammad Sbaita (Arabic: محمد اسبيتة), also known as Abu Julia (Arabic: أبو جوليا), is a Palestinian chef and social media star. He is notable for his cooking videos, and was described by Al Jazeera as "the most famous Arab chef on Facebook".[1]

Life[edit]

Sbaita was born in Gaza, Palestine, and lived there continuously until the age of 27. His father is a blacksmith, with whom he worked for around 12 years.[1] He learned to cook at the age of thirteen, with the help of his grandmother, during a period when his mother was unwell.[2] He has a degree in English literature, and has worked as a translator and editor.[1][2] He moved to London in 2017 to be with his wife, who is a doctor completing a postgraduate medical degree in the UK.[2]

During his time in London, he worked as a translator, though his interest in cooking led him to work in one of Jamie Oliver's restaurants for a year and a half.[2]

Online career[edit]

Sbeita published his first video under the pseudonym Abu Julia to Facebook on August 17, 2020.[3][4] He describes video editing as a skill he had learned during the first COVID-19 lockdown in the United Kingdom.[1][5][2] Prior to this, he describes experimenting with short phone-recorded videos on a personal account.[2]

Many of his videos demonstrate dishes from across the Arab world, with a particular focus on Levantine cuisine, though he also cooks a range of European and Asian dishes.[3] He said he was initially encouraged to focus on Palestinian cuisine, but he decided otherwise in order to broaden his audience, saying that the biggest propaganda for Palestinian cooks would be for him to reach notoriety through cooking a range of foods.[2] He has discussed the tension between preserving traditional recipes and techniques and adapting new versions, particularly with regard to allergy sufferers and people living in the diaspora without access to traditional ingredients.[1]

Sbeita's followers are international, with the greatest number from Egypt, Jordan, Palestine and Iraq, and are predominantly women.[1][2] He has been interviewed and profiled by a range of Arabic-language media platforms, including Al Jazeera,[1][6] Sky News Arabia,[5] Al-Quds Al-Arabi,[2] Amman TV,[7] Al-Arabiye[8] and Al-Mamlaka.[9] He is known for using the phrase "our dear ones" (Arabic: "حبايبنا اللزم", romanizedḥabaibna al'lazm) in his videos, a term of endearment and affection in the Gazan dialect,[1][7][4] and for a light-hearted and spontaneous style.[10] He also often speaks about living conditions in Gaza and to support the Palestinian cause as a prominent member of the diaspora[4][6][11]

In October 2021, Sbeita worked with the World Food Program to promote its work in Palestine.[12]

References[edit]

  1. ^ a b c d e f g h Jamal, Sarah. "Translation of title: Behind the scenes of Abu Julia's kitchen.. when cooking turns into joy". AlJazeera. AlJazeera. Retrieved 19 December 2021.
  2. ^ a b c d e f g h i Anas, Lamis. "Translation of title: Palestinian chef Abu Julia tells "Al Quds Al Arabi" the story of his success". Al-Quds Al-Arabi. Al-Quds. Retrieved 19 December 2021.
  3. ^ a b "Abu Julia Kitchen". Facebook. Retrieved 19 December 2021.
  4. ^ a b c "Translation of title: Behind the scenes in the kitchen of Palestinian Chef Abu Julia". قناة الغد (Al-Ghad TV) (in Arabic). 2021-12-10. Archived from the original on 2021-12-23. Retrieved 2021-12-23.
  5. ^ a b Nassar, Carolina. "Translation of title: #influencers: "Abu Julia" reveals the details of his social media success". Sky News Arabia. Retrieved 27 December 2021.
  6. ^ a b "Translation of title: In Video... Palestinian Chef Abu Julia explains the reasoning behind the occupation's bombing of Gazan tower blocks". AlJazeera. AlJazeera. Retrieved 27 December 2021.
  7. ^ a b "Translation of title: Abu Julia, "Our Beloved", reveals the secret of his name, and the secrets of his success". Amman TV. Retrieved 19 December 2021.
  8. ^ "Translation of title: Abu Julia... Chef, social media star and guest of the Arab Morning". Al-Arabiye. Retrieved 19 December 2021.
  9. ^ "Translation of title: Abu Julia is a content creator who shares recipes, and how to eat them". Al-Mamlaka TV. Retrieved 19 December 2021.
  10. ^ al-Nsour, Basma (2021-12-06). "المرأة التي فقدت عقلها (The woman who lost her mind)". Al Araby (in Arabic). Archived from the original on 2021-12-06. Retrieved 2021-12-23.
  11. ^ "Come Dine for Palestine with Abu Julia". Medical Aid for Palestinians. Retrieved 27 December 2021.
  12. ^ "WFP Palestine Country Brief, October 2021 - occupied Palestinian territory". ReliefWeb. Retrieved 2021-12-23.